Junior Analyst Digital Marketing

SACHA Engineering•

Chennai

•full time

Job Summary We are seeking a highly motivated and detail-oriented Junior Analyst for Digital Marketing to join our team in the automotive industry. As a Junior Analyst, you will play a crucial role in analyzing and optimizing our digital marketing efforts to drive business growth and enhance our online presence. With a strong foundation in analytical and problem-solving skills, you will work closely with our marketing team to develop and implement data-driven strategies that resonate with our target audience. The ideal candidate will have a solid understanding of digital marketing principles and be proficient in using tools like JIRA for project management and automation. With excellent communication skills, you will be able to effectively collaborate with cross-functional teams and present your findings and recommendations to senior stakeholders. If you are a BTech graduate with up to 5 years of experience and a passion for digital marketing, we encourage you to apply for this exciting opportunity. Key Responsibilities Analyze digital marketing campaigns and provide actionable insights to improve their effectiveness. Utilize JIRA for project management, tracking, and automation to streamline workflows and enhance team productivity. Develop and maintain dashboards and reports to measure campaign performance and provide data-driven recommendations. Collaborate with the marketing team to design and implement digital marketing strategies that align with business objectives. Identify areas for process improvement and implement changes to optimize digital marketing operations. Communicate complex data insights effectively to both technical and non-technical stakeholders through clear and concise reporting. Required Skills & Qualifications The ideal candidate will possess a combination of technical, analytical, and soft skills, including: Analytical Skills : Ability to collect, analyze, and interpret large data sets to inform digital marketing strategies. Communication Skills : Excellent written and verbal communication skills to present findings and recommendations to various stakeholders. Problem-Solving Skills : Strong ability to identify problems, analyze root causes, and develop effective solutions. JIRA : Proficiency in using JIRA for project management, tracking, and automation. Technical Skills : Strong technical foundation to work with digital marketing tools and technologies. Automation : Understanding of automation principles and their application in digital marketing. BTech : Bachelor's degree in a relevant field, demonstrating a solid educational foundation. What We Offer As a Junior Analyst Digital Marketing, you will have the opportunity to work in the dynamic automotive industry, contributing to the development and execution of digital marketing strategies that drive business growth. You will be part of a collaborative team environment that values innovation, creativity, and data-driven decision-making.